ChatGPT Accelerates AI Discussions for Grocers; 59% Plan to Test an AI Solution in 2023

Incisiv, a next-generation industry insights firm that helps retailers and brands navigate digital disruption, and Wynshop, the leading provider of digital commerce and fulfillment solutions for local store-based retailers, today revealed the findings from their State of Digital Grocery Performance Scorecard for February 2023, reflecting the latest analysis of shopper orders, plus interviews of grocery shoppers and executives about their 2023 outlook on AI in grocery.

Recommended AI News: Nasuni Acquires DBM Cloud Systems’ Data Mobility Technology

Key findings from February’s survey included:

• 67% of grocers say they have discussed ChatGPT at senior level meetings.
• 82% of grocers consider AI a necessity to remain competitive in the future.
• 59% of grocers will test an AI solution in 2023, while 13% will spend non-budgeted funds to do so.
• Grocers believe that AI will have the greatest impact on inventory forecasting, supply chain management, and pricing/promotions, while ChatGPT/large language models will affect customer service, product discovery, and store associate tools.

These and other data insights are now available for download on Grocery Doppio, a free, independent source of grocery insights and data designed to help grocers jumpstart, accelerate, and sustain digital growth.

Grocery Doppio’s “State of Digital Grocery Performance Scorecard” for February 2023

The monthly State of Digital Grocery Performance Scorecards are one of many resources available on the Grocery Doppio website. The reports are built around data analysis of 1.7 million shopper orders and survey results from more than 27,000 shoppers and 2,600 U.S. grocery executives.

More key findings from the February 2023 Performance Scorecard include:

• Digital basket size grew, even as digital’s share of market slipped

“ChatGPT has taken the world by storm, and grocers are no exception,” said Gaurav Pant, Chief Insights Officer of both Incisiv and Grocery Doppio. “Grocers acknowledge they need advanced analytics and AI and are willing to experiment and invest in building those capabilities. Those that focus on high-impact use cases like inventory optimization or can figure out a better search and recommendation experience using LLMs have a chance to leapfrog their peers.”

“Grocers are no longer technology laggards,” said Charlie Kaplan, Chief Revenue Officer of Wynshop. “AI is making an impact on grocers’ digital operations in inventory planning, online search, product recommendations, substitutions, pricing, and promotions, every day.”

Recommended AI News: Pure Storage and Snowflake Deliver Increased Data Accessibility

Each month, Grocery Doppio brings together rich, research-driven grocery content, fact-based observations, inspiring perspectives, and deep performance benchmarks that identify improvement opportunities for grocery retailers. The site is designed specifically to help grocery and food executives optimize their digital and in-store channels, and accelerate growth profitably.

Recommended AI News: Dell Technologies Storage Software Innovations Power New Levels of Automation, Security and Multi-Cloud Flexibility

[To share your insights with us, please write to sghosh@martechseries.com]