IBM’s The Weather Company Continues to Be the World’s Most Accurate Forecaster Overall, Despite Growing Competition and Amid Weather’s Increased Impact

IBM and its subsidiary The Weather Company, which includes The Weather Channel digital properties, were determined to be “the overall most accurate provider globally” by ForecastWatch, a premier organization for evaluating the accuracy of weather forecasts. In fact, The Weather Company has been the world’s most accurate forecaster overall every year .

Accuracy has become increasingly paramount as people and businesses continue to monitor weather forecasts to help them make decisions, especially amid the growing volatility of weather and a changing climate. In fact, a recent study validated that 91% of respondents cited accuracy among the top five leading criteria for why they select a weather provider.

Read More: The Practical Applications of AI in Workplace

In its latest comprehensive report of forecast accuracy released Global and Regional Weather Forecast Accuracy Overview, 2017-2022, commissioned by IBM, ForecastWatch named IBM’s The Weather Company as the weather forecast provider whose forecasts were more likely to be the most accurate across all geographic regions studied and time periods covered. Further, the report data showed that the accuracy gap between The Weather Company (noted as The Weather Channel in the report) and the next best overall provider has grown larger since the study began, from 2 times in 2017 to over 3 times more likely in 2022 to be the most accurate forecaster, even with the addition of more weather providers studied.

AiThority: How AI Can Improve Public Safety

“We’re seeing more companies jump into the business of weather forecasting as weather becomes more erratic and impactful. Despite increased competition, this report validates our continued innovation and leadership in weather accuracy,” said Sheri Bachstein, CEO of The Weather Company, an IBM Business. “Our unique mix of ‘human and machine’ – advanced AI and technology plus human expertise – has helped us vastly outpace the field as we help people and customers make informed decisions based on insights from a recognized, trusted source.”

Latest Insights: What Techniques Will Deliver for Measuring Attention in 2023?

[To share your insights with us, please write to sghosh@martechseries.com]