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Infinitive Announces New Personalized Premium Content Streaming Solution

Infinitive, a leading transformation and technology consultancy, announced today Infinitive’s new Personalized Premium Content Streaming solution, built on the NOMAD intuitive cloud-based content and asset management platform powered by Amazon Web Services AI technology.

Infinitive’s new offering allows you to give your “fans” personalized streaming of their favorite highlights and “must see” moments – curated for them, and by them.

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Using the Personalized Premium Content Streaming solution media owners can put all of their premium content (historical and new) into streaming, must-see highlights that their audience can personally define, curate, and engage with whenever they want. Video and display ad inventory for brand campaigns, cross-sell, and eCommerce purchasing increases content owners’ revenue, all powered by Infinitive’s Personalized Premium Content Streaming solution, contextual and First Party data targeting.

 “We have over 20+ years consulting in the media and entertainment space, connecting content, audiences, and monetization solutions together. We understand the business and technology challenges our clients face daily.” said Denis McFarlane, CEO of Infinitive. “We are excited to bring our clients the ability to generate new revenue streams from their content.”

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“Our partnership with Infinitive will now provide media owners with a paradigm shift in offering a new personal streaming solution to their customers, making it incredibly easy to use and adopt, with transformative technology for advertising and personalization.” – Adam Miller, President of Nomad

Media owners can be at the leading edge of this shift in fans’ expectations and take advantage of increased fan loyalty, grow revenue through high margin ad inventory, quickly develop new niche audiences, and build trusted relationships with fans through personalization and valuable understanding of First Party Data.

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[To share your insights with us, please write to sghosh@martechseries.com]

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