John Lewis Fashion Rental Debuts Zyler Virtual Try-On
Anthropics Technology, makers of AI-powered Zyler Virtual Try-On, has announced a partnership with John Lewis, one of the UK’s leading department stores, and rental specialist HURR, to introduce virtual try-on technology to their fashion rental website.
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The John Lewis Fashion Rental website, which lets customers rent dresses for a selected amount of time, now enables customers to see how the dress looks on them online before they rent with the “Try it On” feature. Customers upload a headshot and sizing information to try the outfit on virtually, from the comfort of their own home.
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John Lewis Rental has always been committed to providing a personalized and convenient experience for their customers. The addition of virtual try-on technology is the next step in that commitment. This technology will help John Lewis Rental customers find the perfect dress for their occasion.
Zyler is a virtual try-on solution for fashion brands and retailers that allows their customers to try on clothing in just a few simple steps. Zyler was created by Anthropics Technology, an AI technology solutions company based in London, UK. HURR Enterprise powers the circular strategies for 130+ category-defining retailers and fashion brands.
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