VCs Prioritize People in an AI-heavy Landscape, According to New Dropbox Docsend Report
Market context takes back seat to success metrics while “window shopping” VCs look for proven skill set and traction
DocSend, a secure document sharing platform and Dropbox company, released new data showing venture capital (VC) investors spent 40% more time on seed stage Team slides, and 30% more time on pre-seed Team slides in 2024 compared to the previous year. As interest in dealmaking has returned, investors are prioritizing proven progress such as traction, product and financials over market context and competition.
DocSend’s annual funding reports, The pre-seed round 2024: VCs reward people-forward approach to disruptive startups and The seed round 2024: The proof is in the pitch deck as investors “window shop”, reveal a significant shift in investor priorities. The reports analyze more than 400 pre-seed and seed fundraising startups to better understand what goes into an early-stage raise in today’s market.
Investors “window shop” for potential investments as their engagement with pitch decks reached record highs, but their interest isn’t translating into dollars. Global early-stage fundraising trended flat YoY.
People Behind the Pitch Deck
Data from both of DocSend’s early-stage reports reveals a common theme: investors are increasingly focused on the team behind a startup. Backgrounds and expertise are pivotal in building investor confidence in a disruptive time.
VCs are investing in new technology and looking for teams that will drive innovation. The most money raised went to teams with members in their 20s, and teams with two founders. Geographically, the West had a redemptive increase in startups, indicating a bounce back from the SVB collapse.
Mixed-gender teams received the most funding, an average of $770K for seed and $660K for pre-seed, demonstrating investors showed progress in recognizing the value diverse viewpoints bring to the table.
Investors have a growing interest in how startups can demonstrate expertise, success metrics, and a growth plan, rather than just demonstrating market fit. The pre-seed Market Size slide received 19% less investor attention and the seed Competition slide received 48% less investor attention, on average.
Pitching Process: Sped-Up Investor Decisions
Founders are also closing rounds quicker – fundraising time averaged 12 weeks for pre-seed rounds and the majority of successful seed companies closed rounds in 12 weeks or less. With investors cutting down the time they spend analyzing each deck, founders need to capture and keep VCs’ attention by being concise and impactful in their presentations.
Both sides of the funding process are focused on efficiency. However, pre-seed founders averaged fewer meetings set with investors and seed founders averaged more.
Also Read: The Rise of AI in Contact Centers – No Longer Just a Trend
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