Zimperium Launches the Only Unified Mobile Security Platform for Threat Detection Visibility and Response for both Endpoints and Apps

 Zimperium, the leading mobile security solution for endpoints and apps,announced the launch of the Zimperium Mobile-First Security Platform. This single platform unifies Zimperium Mobile Threat Defense (MTD) – formerly known as zIPS – and Mobile Application Protection Suite (MAPS), unleashing powerful new features designed for teams who bear security responsibility across the entire mobile security spectrum. Through a ‘single pane of glass’, customers now have centralized access to and management of both Zimperium’s mobile application security and endpoint security solutions, providing them full mobile coverage to dynamically adapt to emerging threats.

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“Today’s CISOs need to prioritize a mobile-first security strategy to stay ahead of attacks. There are a host of point solutions on the market for securing devices and applications, but none come together to provide an end-to-end platform to unlock the power of a mobile-powered business strategy,” said Shridhar Mittal, Chief Executive Officer at Zimperium. “The Zimperium Mobile-First Security Platform uniquely provides the most comprehensive mobile capabilities for risk reduction, global visibility, threat detection and response for both endpoints and apps.”

The launch of the platform comes at a time when attacks against mobile devices and apps are increasing exponentially. As an example, recent changes in the forthcoming iOS 17 will purportedly allow for the sideloading of third party apps, putting mobile devices at even greater risk. Our world is becoming increasingly mobile, and the Bring Your Own Device (BYOD) trend that exploded during the pandemic has become a staple of business operations. At the same time, mobile applications are being used for everything from banking to managing medical devices and have become a critical part of many enterprise’s business models. Unfortunately, this has opened the door to new attack vectors across devices and apps and has created an expanded, distributed attack surface for enterprises to manage and secure. According to recent research, half of organizations suffered a mobile-related compromise in 2022.

The Zimperium Mobile-First Security Platform uniquely combines capabilities across mobile threat defense (MTD) and mobile app security (MAPS) such as:

• Centralized management and access to device and app security through a single interface on any cloud and on-premises.
• Protection for all devices against critical mobile threats such as phishing, spyware, and rogue networks.
• Privacy-by-design to protect employee privacy on both corporate and BYOD devices as they work from anywhere, anytime.
• Pervasive risk management for apps to find risks in apps you develop and third-party apps used by employees.
• Advanced in-app protection to prevent reverse engineering, protect cryptographic keys, and create self-defending apps.
• An enhanced mobile ecosystem with enterprise integrations including SIEMS, IAM, XDR, DevOps workflows, ticketing systems, GitHub action and, fraud systems.
• Deep forensics and enhanced search capabilities to enable advanced threat hunting.

All of this is made possible by the unification of the platform and its key security solutions:

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• Zimperium Mobile Application Protection Suite (MAPS) helps enterprises build secure and compliant mobile applications. It’s the only unified solution that offers comprehensive in-app protection and threat visibility across the entire lifecycle of an application.
• Zimperium Mobile Threat Defense (MTD), with its unique, dynamically adapting, on- device protection is the only MTD solution that can protect users against known and unknown threats. Zimperium MTD offers zero-touch activation and privacy-first design, providing users with a trustworthy and seamless experience. In addition, MTD now offers new customizable branding for a company’s logo and color scheme, enabling trust and improved end-user adoption.

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