Leanplum Named Award Finalist for Most Effective Messaging Campaign
Leanplum and Countable Partnership Recognized by Mobile Marketing Magazine
Leanplum, the leading multi-channel engagement platform, announced that it has been selected by Mobile Marketing Magazine as a finalist for its Effective Mobile Marketing Awards in the Most Effective Messaging Campaign category.
The Most Effective Messaging Campaign category recognizes companies spearheading growth and development with compelling customer interactions. Leanplum and its customer Countable are being recognized for their recent marketing campaign that enables voters to easily connect with their political representatives to offer support or criticism of potential legislation.
“We’re honored that our work with our customer, Countable has been recognized by Mobile Marketing Magazine as one of the most effective messaging campaigns,” said Athena Koutsonikolas, vice president of marketing at Leanplum. “We believe this recognition underscores our number one goal: to provide our customers with a best-in-class multi-channel engagement platform that delivers the right message to the right user at the right time.”
Mobile Marketing Magazine’s Effective Mobile Marketing Awards is celebrating its 10th anniversary, highlighting a decade of recognizing excellence in mobile marketing across the world. The awards honor teams accelerating business impact through the power of mobile. The award recipients are selected by Mobile Marketing Magazine’s panel of two dozen judges holding senior positions at global brands and agencies.