Zoosk Launches Zoosk Live! Video To Emphasize Creativity, Connection, And Community
The New Livestreaming Video Feature Offers Zoosk Members Innovative Ways to Meet New People
Dating app Zoosk, a flagship brand of Spark Networks SE (LOV), has announced the successful rollout of livestreaming video community Zoosk Live! to its core markets, giving members fresh ways to create meaningful social and romantic connections.
The livestreaming service, which is being offered via a partnership with ParshipMeet Group, is currently available for free to all Zoosk iOS and Android app users in the US, UK, Canada, and Australia. Members can stream, interact with, and create Zoosk Live! content using their existing Zoosk accounts.
Dating app Zoosk has announced the successful rollout of livestreaming video community Zoosk Live! to core markets
Eric Eichmann, CEO of Spark Networks, says: “We’re excited to bring livestreaming to Zoosk users, allowing them to connect with others in a fun social environment. Zoosk Live! provides dating, streaming, and entertainment, emphasizing Zoosk’s status as a thriving community and social dating site for meaningful relationships.”
Zoosk Live! offers a range of livestreaming options for creators to join, including challenges, events, and interactive features like NextDate™, a speed dating game where Zoosk members can take a starring role in front of a livestreaming audience. The audience rates the date in real time, while the participants have 90 seconds to decide if there is enough of a shared spark to move to a private video chat.
In addition to NextDate, Zoosk Live! members can forge connections with people all around the world by publicly commenting on videos and rewarding streamers with likes and follows. A soon-to-be-launched feature will also enable private messaging between Zoosk members who meet while streaming.
Zoosk Live! rewards content creators too: streamers are rewarded with virtual gifts by their followers which can be exchanged for virtual diamonds. Once they pass a certain threshold, streamers can redeem these diamonds for real-world cash.
Spark Network’s VP of Product, Anika Mueller, says: “We’re launching Zoosk Live! at a fascinating time for streaming technology. Events over the last year and a half have led to people exploring the social possibilities of live video like never before. We anticipate that people will continue embracing this tech even as they return to in-person meet ups.”
Mueller adds “This was highlighted in a recent Zoosk singles’ survey, where a majority of people said that they want to make video interactions a regular part of their post-pandemic dating routine. Zoosk Live! makes that wish a reality; offering our members new ways to find friendships and love connections without limitations.”
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