Revolutionizing Digital Transformation: Telefonica and Google Cloud Join Forces for Innovation

What is The News About?

By prior agreements, Telefonica and Google Cloud will investigate several initiatives in the following areas: generative AI, machine learning operations, Web3, blockchain, quantum, and edge computing. To increase its presence in the cloud, Google teamed up with the Spanish provider in 2020.

Together, Telefónica and Google Cloud have announced an organizational renewal and expansion aimed at acquiring world-class cloud contributions to the market and helping businesses accelerate their digital transformations. As part of the agreement, Telefónica Tech will expand its Google Cloud services to the B2B market, Telefónica will adopt cloud computing for its operations, and the two companies will work together more closely on important technological advancements, such as Gen AI and artificial intelligence (AI).

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Why Is It Important?

Through its “Go to Cloud” initiative, Telefónica is leveraging Google Cloud’s innovations in areas such as information technology to further its digital transformation. The transformation of Telefónica’s activity frameworks has progressed, leading to faster application arrangement time and a better foundation. Telefónica and Google Cloud have reaped tremendous benefits from their strategic partnership arrangement over the past few years. In response, Telefónica has decided to extend the agreement for another three years and explore potential collaboration in areas like artificial intelligence (AI) and data services, using Google Cloud’s solutions to host network functions in line with a telco cloud strategy, and automating and improving Telefónica’s network operation.

Google Cloud technologies are key enablers for Telefónica’s next-generation digital product and service development. Web3, blockchain, quantum, edge computing, accelerated computing infrastructure for artificial intelligence, artificial intelligence (AI), generational artificial intelligence (Gen AI), machine learning (ML), and other areas have already been discussed and agreed upon by Telefónica and Google Cloud.

To further assist startups in their product development process innovation, cost optimization, and market expansion, Google Cloud is collaborating closely with Wayra, Telefonica’s corporate venture capital.

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Industry Comments

Enrique Blanco, Telefónica Global CTIO, stated that the extension of the partnership reinforces Google Cloud as a key partner for Telefónica in the coming years. He mentioned that many of their new services and processes would be based on the innovation, agility, scalability, and flexibility that Google Cloud provides.

Tara Brady, President of Google Cloud EMEA, expressed that Telefónica’s ambition and commitment to innovation is inspiring. She remarked that the renewed and expanded partnership is a testament to the shared vision and trust built between the two companies. She conveyed excitement about the potential of this collaboration to drive innovation, accelerate digital transformation, and create lasting value for Telefónica and its customers.

Benefits

1. The agreement boosts Telefónica’s cloud adoption and AI innovation, enhancing their network evolution strategy.

2. The partnership strengthens Telefónica Tech as a digital leader and key Google Cloud partner in Spain.

3. Telefónica will use Google Cloud’s data and Gen AI tech to drive new customer innovation projects.

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