Going Beyond Automated Transcription, Trint Enables Teams of Journalists, Video Editors, Academics, and Market/UX Researchers to Unlock More Value from the Spoken Word
Enabling businesses that rely on the recorded voice to work faster, smarter, and more efficiently, Trint unveiled new features that make it possible for multiple colleagues to collaborate in real-time on editing automated transcripts and producing higher-quality work together.
Hailed as “by far the best automated transcription service” by The New York Times, Trint uses artificial intelligence to quickly generate transcripts of recorded audio. Jeff Kofman, Trint CEO and co-founder, was inspired to build Trint in 2016 after spending 30 years as an Emmy Award-winning war correspondent with ABC and CBS News, during which time he estimates he manually transcribed thousands of hours of interviews.
Since its launch, more than 250,000 users have transcribed and edited over 1.5 million audio/video files using Trint. The company’s enterprise and team clients include major media organizations (The Associated Press, Washington Post), video production companies (America’s Test Kitchen, NowThis News), universities (Princeton, New York University), and market researchers (Clutch).
With Trint’s new Collaboration tools, teams of any size can now use the Trint platform, the first to combine a text editor with an audio/video player, to simultaneously edit Trint’s machine-generated transcripts to perfection in minutes. Noting that the new features transform Trint transcripts into a “shared doc for the spoken word,” Kofman says colleagues can now leave a comment in a transcript about important soundbites, highlight sections where key insights emerge, and collaborate on finding the most valuable parts of a transcript. Transcripts can then be easily exported into a variety of formats for audio and video editing and captioning.
“With the new Collaboration tools, Trint is going beyond automated transcription to enable teams to work more efficiently, build on each other’s ideas, amplify creativity, and unlock more value in the spoken word,” said Kofman. “Newsrooms can publish stories in minutes, video editors can produce the final cut faster, marketers and UX research teams can uncover actionable insights more quickly, and academic researchers can start analysis sooner.”
Kofman said Trint will be developing and launching more tools that streamline editing and production workflows in the coming months. In early April,Trint closed $4.5 million in Series A funding led by a follow-on investment from Horizons Lab, the Hong Kong-based seed fund operated by the managers of Horizons Ventures, and institutional investors including TechNexus and The Associated Press.