First-of-its-kind audience building leverages ML/AI and RWD to create ideal DTC and HCP segments for proactive engagement at critical moments in…

Lasso, an IQVIA (IQV) business and provider of a leading healthcare marketing and analytics operating system, announced the integration of IQVIA's AIM…

AI is one of the most powerful technologies used by the marketing and advertising teams in an organization. Every day, there is a new innovation in AI…

Paubox Marketing’s new contact management tool allows healthcare marketers to store and segment patient audiences without violating HIPAA Paubox, a…

Lasso (lassoplatform.io), an IQVIA business, the world's first and only omnichannel platform for healthcare marketing and analytics, announced a…

Healthcare marketers are faced with the challenge of making their brand stand out amongst competing companies and messages that are working towards…

Enables healthcare digital marketers to send personalized email messages that comply with HIPAA regulations Paubox announced an enhanced version of…

Lasso (lassoplatform.io), the world's first and only omnichannel platform for healthcare marketing and analytics, announced the launch of its new…

Cured announces the launch of the next evolution of its digital marketing and customer relationship management (CRM) platform built for healthcare,…

AKASA, the leading developer of AI for healthcare operations, has named Ryan Roland as Chief Financial Officer (CFO) and Phil Walsh as Chief Marketing…