Analytics Online Privacy No longer a Barrier between Gen Z Customers and Brands, Finds New Report AiT Analyst Jun 8, 2022 In the last few years, brands have been struggling to establish a relationship between customer preferences for online privacy and brand affiliation.…
Analytics 50% of Gen Z respondents say they have control over personal data AIT Staff Writer Jun 8, 2022 Selligent Marketing Cloud, the omnichannel marketing and customer experience platform, has released a report unpacking the critical issues brands need…
Mobile Twig Group Acquires Mobi Market to Strengthen Its Circular Payments Proposition AIT News Desk May 6, 2022 Twig Group, a London based fintech, announces the acquisition of Mobi Market, a premier UK based mobile phone recommerce player, in a deal worth over…
Martech 37% of Consumers Trust Social Media Influencers Over Brands AIT News Desk May 4, 2022 80 percent of consumers have purchased products in direct response to social media content Only 13 percent discover new products or…
Martech New Research That Shows 83% Of Consumers Want Choice About Whether To Receive Communications By Mail… AIT News Desk May 3, 2022 50% say that being forced to go paperless is not a positive choice Marketreach has conducted its biggest research programme in five years…
Augmented Reality Consumer Interest in “Virtual Living” Intensifies, Accenture Survey Finds AIT News Desk Apr 27, 2022 Successful consumer-facing companies are using immersive technologies to build digital environments that are increasingly realistic and create a…
Cryptocurrency SALT Launches Crypto Lending-As-A-Service; Announces Cion Digital as First Partner AIT News Desk Apr 22, 2022 The partnership will bring point-of-sale crypto lending solutions to 5,000+ auto dealerships SALT and Cion Digital announced a strategic partnership…
Chatbots & Intelligent Assistants Consumer Study Reveals Key to Successful Chatbot Experiences: An Easy Transfer to Live Humans AIT News Desk Apr 14, 2022 A new thousand-person consumer survey released by Simplr finds that, while Boomers, Gen X, Millennials, and Gen Z have different impressions of…
Financial Services New Survey from Digit Finds Nearly 3 in 5 Americans Believe Managing Their Money Is More Mentally… AIT News Desk Apr 13, 2022 Digit launches a new all-in-one financial app that intelligently and automatically manages your money and financial goals Despite investing…
Blockchain Dibbs Transforms Collector Onboarding Experience with Socure’s Industry-Leading Identity… AIT News Desk Apr 6, 2022 Integration Will Drastically Reduce New User Approval Time from Days to Milliseconds and Increase Deposit Conversion Rates by at Least 20%…