60% are putting purchasing decisions on hold due to shifting business priorities and budget restrictions. Three quarters (74%) believe…

With multiple global launches so far in 2021 and more planned, Lancôme is succeeding in connecting with younger consumers through the use of…

In conjunction with the survey, HypeAuditor has also launched a new all-in-one influencer outreach tool to make it easier for brands to communicate…

Ryan to support ON24’s Growing Business in the Region, Bringing More than Two Decades of Experience Accelerating Digital Engagement Initiatives…

For the first time, brands can seamlessly orchestrate marketing and CX touchpoints together, with Blueshift's new App Hub and next-generation…

With AdAdapted, Brands Can Now Access Users across the Tasty Platform and Leverage Recipes to Encourage Shoppers to Add-to-Bag. AdAdapted, the…

Analysis: 30 DTC Brand Examples Prove Link Between a Total Audience TV Buying Strategy and Business Growth The Video Advertising Bureau (VAB), the…

Live Commerce SaaS platform Swirl has raised USD 250,000 in a pre-seed funding round led by global strategic investors and angels based in the US,…

When teams across different departments within an organization develop a product, it is not uncommon for them to work in their own silo without a…

Civis Analytics, a technology company that powers effective, data-driven audience campaigns, announced a $30.7 million Series B round of financing,…