Martech ADARA Announces Cortex 3.0 – The Leading Platform for Permissioned Data and Verified Identity AIT News Desk Oct 19, 2020 Marketers can access AI-driven audiences based on proprietary, cookieless ID Graph ADARA, the market leader in permissioned data and verified …
HR Technology Semos Cloud Launches its Communications and Enablement Platform on SuccessConnect EMEA AIT News Desk Oct 19, 2020 Semos Cloud is excited to bring its Communications and Enablement platform to the Success Connect series in Europe, Middle East, and Africa. The…
Native and Programmatic Advertising SiriusXM Completes Acquisition of Stitcher AIT News Desk Oct 19, 2020 Sirius XM Holdings Inc. announced that it has completed its acquisition of Stitcher and is moving forward as the premier full-service platform for…
Analytics Google Analytics Brings in Customer-centric Measurement for Better Conversions Sudipto Ghosh Oct 18, 2020 The world’s most trusted website and mobile webpage analytics tool, Google Analytics has announced a series of new features and Machine-learning based…
Analytics Atlas Partners with Influential to Deliver Inventory-Based Targeting for Influencer Marketing… AIT News Desk Oct 16, 2020 The exclusive partnership will combine inventory data with influencer marketing initiatives for CPG companies worldwide ATLAS Technology Group, Inc.,…
Analytics Nielsen To Measure Connected TV Campaigns On YouTube & YouTube TV For The First Time AIT News Desk Oct 16, 2020 Expands Nielsen’s Advanced TV footprint, positions Digital Ad Ratings as the leading independent CTV measurement solution Nielsen announced that…
SaaS Phunware Launches MaaS Customer Data Platform AIT News Desk Oct 16, 2020 Phunware, Inc., a fully-integrated enterprise cloud platform for mobile that provides products, solutions, data, and services for brands worldwide,…
Analytics SAP Launches SAP Customer Data Platform to Enable Enterprises to Meet the Customer in the Moment AIT News Desk Oct 15, 2020 SAP SE announced the global launch of SAP Customer Data Platform, a next-generation customer data platform (CDP) that aims to allow organizations to…
IT and DevOps Agora Inc. Introduces New Developer Tools and Resources AIT News Desk Oct 13, 2020 Agora, Inc., a Real-Time Engagement (RTE) platform-as-a-service provider, announced during CEO Tony Zhao’s keynote address at the annual RTE2020 …
Gaming Unity Bolsters Indie Game Developer Success with Game Growth Program AIT News Desk Oct 13, 2020 Unparalleled access to promotional resources empowers game developers who create with Unity to grow and scale their games Unity, the world’s…