With customers continuing to seek personalized experiences, the vast majority of marketers have adopted data-driven marketing practices, using…

Market research and neuromarketing industry veteran will scale new applications of Emotion AI in content analysis and customer experience…

Fuel Cycle, the leading market research cloud, announced the general availability of its updated P2 Engine and Quick Polls to current customers…

With the launch of Mapp Intelligence powered by Webtrekk, Mapp proudly introduces an intuitive solution that generates clear customer insights for…

Company also taps data expert from L’Oréal, MediaMath & Yahoo as GM of Global Data Marketplace as second-party data adoption skyrockets in…

The Company Plans to Publicly Offer up to $20,000,000 of Preferred Stock to Qualified Investors CloudCommerce Inc., a leading provider of…

SDL’s Linguistic AI-driven Content Tool Quickly Analyses Complex Documents, Provides Summaries and Generates Snippets of Multilingual Snackable…

Tuesdays Deliver the Greatest TV Ad Response in Germany. TVSquared, the worldwide leader in linear and digital TV attribution, released performance…

Davines and Hyperlocology Prove the Model for Success How exactly does hyperlocal advertising and e-commerce work together?  After all,…

If you look back to 2009-2011, you would realize how differently Marketing Teams worked with data and analytics then. The 4P’s of the Marketing Mix …