Technology Why Marketers Need a Chief Data Ethics Officer Now Betsy Ray Sep 19, 2023 The advertising industry is obsessed with data – as it should be. Access to data has enabled improvements in both advertiser performance and customer…
Native and Programmatic Advertising MiQ and SeenThis Join Hands to Advance Sustainability in Digital Advertising AIT Staff Writer Apr 19, 2023 As part of its ongoing commitment to addressing pollution caused by online media delivery, leading global programmatic media partner MiQ announced a…
Technology Winterberry Group Research Finds Marketing Analytics and Data Infrastructure Spend to Reach $32… GlobeNewswire Apr 11, 2023 New research provides a comprehensive look at the path to significant growth and challenges of marketing analytics Winterberry Group, released new…
Technology InMobi Advances Apple’s Privacy-First Vision, Launching New Capabilities for Driving iOS App Growth,… Business Wire Mar 7, 2023 InMobi, a leading provider of mobile marketing and monetization technologies, announced its new industry-first, proprietary programmatic bidder to…
Technology AdInMo Expands In-game Commercial Team AIT News Desk Jan 10, 2023 AdInMo, the contextual in-game advertising platform has appointed adtech gaming evangelist Yasin Dabhelia as its VP Programmatic to lead its global…
Technology Start.io Partners with Nimbus to Maximize Mobile App Monetization with In-App Bidding Direct… AIT News Desk Dec 20, 2022 Start.io, the fourth most popular SDK in the world and the leading independent monetization software, introduces a partnership with Nimbus, a…
Technology MiQ Appoints Transformation Executive as First Global President of Talent and Operations AIT News Desk Nov 17, 2022 MiQ, the leading global programmatic media partner, announced that Kristen Stokes has been named Global President of Talent and Operations. Stokes…
Technology MiQ Acquires AirGrid, the Privacy-First Audience Platform for Publishers AIT News Desk Nov 3, 2022 Its first-ever acquisition marks a bold step in powering the new world of cookieless digital advertising In its commitment…
Native and Programmatic Advertising Tatari Launches Agency-focused Business AIT News Desk Oct 13, 2022 Tatari, a leading platform for buying and measuring advertising across both linear and streaming TV, announced that its technology platform is now…
Analytics First Party Audience Data Monetization Company ArcSpan Technologies Releases Contextual APP Data… AIT News Desk Aug 2, 2022 ArcSpan Technologies, a New York-based, real-time audience data monetization and optimization company announced the launch of ArcSpan's Contextual…