Technology FAST Forward: Imagine Communications and Amagi Transform Streaming TV Monetization AIT News Desk Sep 6, 2023 Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV, announced its partnership with Imagine Communications to…
Machine Learning Veritone Selected as Exclusive Ad Sales and AI Partner by SpokenLayer, Monetizing Expansive… Business Wire Aug 28, 2023 SpokenLayer to leverage Veritone’s industry-leading ad sales expertise to amplify revenue streams on entire portfolio of short-form podcasts…
Technology WPP & Spotify Announce First-of-its-kind Global Partnership Business Wire Aug 4, 2023 Spotify will be the first audio platform to be integrated directly into WPP’s products and solutions. WPP and Spotify announced a new global…
Technology ShowSeeker Introduces Industry’s First Fully Tested Cloud-Based Order Management System, Pilot Business Wire Aug 2, 2023 In One Year AdTech SaaS Company Generated More Than 385,000 Client Proposals, Winning Nearly 327,000 Orders Worth Over $2.6 Billion ShowSeeker,…
Machine Learning DoubleVerify will Spend $125 Million to Acquire an AI AdTech Company Sudipto Ghosh Aug 1, 2023 The AI adtech industry is all set for a new journey. Leading digital adtech and analytics firm, DoubleVerify will acquire an AI-powered digital…
Technology Equativ Partners with Adelaide to Bring Attention Metrics to Campaign Measurement and Optimization… AIT News Desk Jul 28, 2023 Equativ, the global leading independent ad platform, announced a partnership with Adelaide, the leader in attention-based media quality measurement,…
Technology Comcast Advertising Finds That in Light of Growing Focus on Brand Safety and Transparency,… Business Wire Jul 24, 2023 Report shows that consumers are 58% more likely to recall an ad on professionally produced programming than on user-generated content Despite…
Machine Learning Scibids Strengthens Senior Leadership With the Appointment of Rafael Alfaro as Head of Brand… Business Wire Jul 13, 2023 Scaling partnerships with leading brands, Rafael will help to bolster Scibids’ position at the frontier of AI-led marketing Scibids, the global…
Cloud Zixi Releases Next Generation Zixi Edge Compute PR Newswire Jul 11, 2023 Zixi, the industry leader for enabling cost-efficient and highly scalable live broadcast-quality video over any IP network or protocol and provider of…
Machine Learning DoubleVerify and Scibids Unveil Industry-First AI-Powered Attention Solution for Advertisers Business Wire Jun 20, 2023 To maximize ROAS and campaign outcomes, DV enters exclusive partnership with Scibids to supercharge attention metrics with customizable AI…