IoT Opendorse Athlete Marketing Platform Selects MikeWorldWide To Lead Communications Strategy AIT News Desk Jul 7, 2021 Sports Technology Innovator Paving Way for Student Athletes to Monetize Name, Image, Likeness Amidst NCAA Rulings MikeWorldWide (MWW), one of the…
Martech Klaviyo Raises $320 Million in Series D Funding Following Surge in Demand for Data and Marketing… AIT News Desk May 18, 2021 Klaviyo a leading customer data, and marketing automation platform, announced that it has raised a $320 million Series D round of funding. The…
Martech MarTech Startup Affable.ai Raises USD 2 Million to Boost the Adoption of its Influencer Marketing… AIT News Desk May 18, 2021 Singapore-based Martech startup, Affable.ai has raised USD Two Million from Prime Venture Partners, Decacorn Capital & SGInnovate. Affable's…
Sales and Customer Support Supercharging Sales Teams with Sales Engagement Platforms Tom Castley May 12, 2021 Navigating a global pandemic has been a new territory for all of us. In this new era of working from home and shrinking budgets, many organizations…
Native and Programmatic Advertising The Key to Cookieless Marketing Has Been in Our Hands the Whole Time Kumar Doshi May 5, 2021 William Fair and Earl Isaac took years to iterate and tune their mathematical models to create the FICO score. It took even longer to get wide…
Native and Programmatic Advertising Extreme Reach to Acquire Adstream, Creating First Independent Global Platform for Marketers That… AIT News Desk Apr 21, 2021 Centralized Creative Asset Management, Video Ad Serving, TV/CTV/OTT Delivery, Talent & Rights Management, and Associated Real-Time Data,…
Cloud Yellowbrick Named a Contender in Cloud Data Warehouses by Independent Analyst Firm AIT News Desk Mar 26, 2021 The hybrid cloud data warehouse received highest possible score in performance features criterion Yellowbrick Data, the world’s only modern…
Security Okta Welcomes Kendall Collins as Chief Marketing Officer AIT News Desk Mar 26, 2021 Seasoned technology executive to lead and scale Okta’s marketing organization, bring identity to every customer experience Okta, Inc., the…
Data Management DemandJump Announces Account-Based Attribution for B2B Marketers, Aligning Marketing Actions to… AIT News Desk Jan 7, 2021 New product enables companies to see which actions are driving pipeline and revenue, closing the loop for marketing and sales teams DemandJump,…
Native and Programmatic Advertising Bobsled Marketing Selects Pacvue As Advertising Technology Partner AIT News Desk Nov 10, 2020 Bobsled Marketing, the leading agency provider for mid-sized brands selling on today’s major marketplaces, has selected Pacvue as its primary …