Martech Social Commerce Driving Awareness, Sales for Brands AIT News Desk Jun 29, 2022 Traackr’s 2022 Influencer Marketing Impact Report Reveals How Influencers, Content and Platforms Drive Consumer Purchase Behavior When the pandemic…
Analytics Quest Analytics Launches QES Access Reporting AIT News Desk Jun 23, 2022 Quest Analytics, the leader in provider network management solutions and services, today launched the company's newest software innovation, Quest…
Life Sciences Bracken Launches Bracken CRM, Uniquely Designed to Accelerate Life Science Sales AIT News Desk Jun 21, 2022 The Bracken Group, a leading professional services firm serving the life science industry, announced the release of its new data-driven sales…
Security SilverSky Names Mike Viruso as Vice President of Sales AIT News Desk Jun 21, 2022 SilverSky, a cybersecurity innovator offering powerful managed detection and response (MDR) services, announced the further expansion of its sales…
Cloud SparkPost Announces New Email Competitive Tracking Capabilities to SparkPost Competitive Tracker for… AIT News Desk Jun 8, 2022 SparkPost, the world's largest email sending and deliverability optimization platform sending nearly 40% of the world's email, announced the next…
Sales and Customer Support Report: 95% of Walmart’s Ecommerce Sellers Reporting Profits AIT News Desk May 2, 2022 Jungle Scout's 2022 State of the Walmart Seller Report explores how third-party sellers and brands are performing on Walmart Marketplace, including…
Martech Cyance Unveils New Platform to Give B2B Sales and Marketing Teams Deepest Level of Customer Insight… AIT News Desk Apr 29, 2022 New platform is first to integrate intent data with firmographics, technology matches, interests, and previous engagement to empower users with…
Native and Programmatic Advertising DoubleVerify Earns MRC Accreditation for Independent Third-Party Viewability Reporting on YouTube AIT News Desk Apr 21, 2022 DV is first to earn this accreditation for YouTube video viewability via Google’s Ads Data Hub DoubleVerify (“DV”), a leading software platform for…
Healthcare Management Lasso Expands Measurement Suite To Include OTC Sales Lift Analysis AIT News Desk Apr 20, 2022 Lasso becomes the first platform to enable both Rx and OTC Sales Lift analysis for healthcare provider and patient targeted campaigns Lasso…
Cloud IBM Unveils its New Reporting Framework and Report for Environmental, Social, and Governance (ESG) AIT News Desk Apr 13, 2022 IBM announced IBM Impact, a new framework for the company's environmental, social, and governance (ESG) work that reflects how the company aspires to…