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Conexiom Expands Worldwide Leadership Team with Chief Marketing Officer

The company also appoints VP of Alliances to oversee strategic global Partner relationships

Conexiom, the only intelligent document automation platform that leverages proprietary Touchless Automation technology to ensure data is extracted with 100% accuracy, announced two new additions to its leadership team: Dayna Rothman as Chief Marketing Officer, and Patrick Finn Vice President of Alliances.

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“We have been solving the industry’s most complex manual transaction-processing challenges for more than 15 years and growing our executive team will allow for more creativity, innovation and scalability to continue providing the best experience for our customers and partners,” said Ray Grady, CEO and President at Conexiom. “We welcome our newest additions to the Conexiom team and look forward to a long and successful future together.”

As Conexiom’s global CMO, Rothman will lead marketing initiatives and will be instrumental in promoting Conexiom’s brand, including the development and execution of the company’s strategic programs and campaigns. She will be responsible for developing and executing strategies that build Conexiom’s position as the only platform to leverage proprietary Touchless Automation technology to extract data from documents with 100% accuracy, while partnering closely with the sales team to drive revenue.

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Rothman is joining Conexiom after a successful acquisition as CMO at OneLogin. While at OneLogin, she helped place the company as a Leader, twice, in Gartner’s Magic Quadrant for Identity and Access Management, which accelerated the business to achieve 50% YOY net-new revenue growth towards the exit. Rothman is the author of Lead Generation for Dummies and a popular LinkedIn Learning instructor on Content Marketing.

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Patrick Finn is Conexiom’s new Vice President of Alliances and will be leading the company’s partner team. Finn will act as a catalyst for scaling Conexiom’s partner enablement and accelerating the company’s global channel strategy. Finn brings over 25 years of experience and expertise managing and developing channel and strategic alliances, go-to-market planning, and business strategy formulation.

Most recently as Head of Global Channels & Alliances for Bloomreach, Finn was responsible for developing and managing the global technology partner ecosystem with a set of leading partners including Accenture Interactive, Capgemini, Google Cloud, Salesforce, SAP, and Shopify to name a few.  Prior to Bloomreach, Finn held the position of Senior Vice President, Global Channel & Partnerships for SAP Customer Experience where he was responsible for developing and managing global technology partnerships with a robust ecosystem of partners.

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[To share your insights with us, please write to sghosh@martechseries.com]

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