Adobe Surges Ahead in Content Management and Digital Experience Race Adding Magento Commerce Platform to Adobe Experience Cloud
Martech 150 RADAR company, Adobe has announced that it has entered into a definitive agreement to acquire Magento Commerce. Magento Commerce is a market-leading commerce platform. The acquisition is set for $1.68 billion, subject to customary purchase price adjustments. The addition of the Magento Commerce Cloud will enable commerce to be seamlessly integrated into the Adobe Experience Cloud, delivering a single platform that serves both B2B and B2C customers globally.
Also Read: Adobe Names David A Ricks To Its Board Of Directors
At the time of this announcement, Brad Rencher, Executive Vice President and General Manager, Digital Experience, Adobe, said, “Adobe is the only company with leadership in content creation, marketing, advertising, analytics and now commerce – enabling real-time experiences across the entire customer journey.”
Brad added, “Embedding commerce into the Adobe Experience Cloud with Magento enables Adobe to make every moment personal and every experience shoppable.”
The Magento Platform brings together digital commerce, order management, and predictive intelligence into a unified commerce platform enabling shopping experiences across a wide array of industries.
The addition of the Magento Commerce Cloud will enable commerce to be seamlessly integrated into the Adobe Experience Cloud, delivering a single platform that serves both B2B and B2C customers globally.
Adobe is the leader in designing and delivering digital experiences through content and data. At the core of every great experience are content and data, which enable the consistent, personal, intuitive experiences consumers have come to expect. Commerce is also integral to the customer experience. Consumers and businesses now expect every interaction to be shoppable – whether on the web, mobile, social, in-product or in-store.
Read More: Interview With Laszlo Kishonti, CEO At AImotive
Magento Brings Adobe Experience Cloud Digital Commerce Enablement
Magento brings Adobe Experience Cloud digital commerce enablement and order orchestration for both physical and digital goods across a range of industries, including consumer packaged goods, retail, wholesale, manufacturing and the public sector. The Magento Platform is built on proven, scalable technology supported by a vibrant community of more than 300,000 developers.
The Magento partner ecosystem provides thousands of pre-built extensions, including payment, shipping, tax, and logistics. This level of flexibility gives businesses the ability to quickly ramp and iterate their commerce capabilities for their unique business needs.
Current Magento customers include brands like Canon, Helly Hansen, Paul Smith and Rosetta Stone. Adobe and Magento share joint customers including Coca-Cola, Warner Music Group, Nestlé and Cathay Pacific.
“Adobe and Magento share a vision for the future of digital experiences that brings together Adobe’s strength in content and data with Magento’s open commerce innovation,” said Mark Lavelle, CEO, Magento.
Mark added, “We’re excited to join Adobe and believe this will be a great opportunity for our customers, partners and developer community.”
Upon close, Magento CEO Mark Lavelle will continue to lead the Magento team as part of Adobe’s Digital Experience business, reporting to executive vice president and general manager Brad Rencher.
Magento Commerce to Continue Operating as an Independent Until Q3 2018
The transaction, which is expected to close during the third quarter of Adobe’s 2018 fiscal year, is subject to regulatory approval and customary closing conditions. Until the transaction closes, each company will continue to operate independently.
Currently, Magento Commerce is a leading provider of cloud commerce innovation to merchants and brands across B2C and B2B industries. In addition to its flagship digital commerce platform, Magento Commerce boasts a strong portfolio of cloud-based omnichannel solutions that empower merchants to successfully integrate digital and physical shopping experiences.
cami halısı
Copper scrap market forecasting Scrap Copper prices Scrap metal processing plant
Copper cable scrap safety precautions, Metal reprocessing yard, Copper carbonate recycling
Metal scrap repurposing services Ferrous material recycling logistics Iron and steel scrapping facility
Ferrous material transportation vehicles, Iron recyclers, Ferrous metal recovery
I don’t know if it’s just me or if everyone else experiencing problems with your blog. It appears as if some of the text within your posts are running off the screen. Can someone else please comment and let me know if this is happening to them too? This might be a problem with my web browser because I’ve had this happen before. Kudos
Awesome site you have here but I was curious about if you knew of any message boards that cover the same topics talked about in this article? I’d really love to be a part of online community where I can get comments from other knowledgeable individuals that share the same interest. If you have any recommendations, please let me know. Cheers!
Hi my loved one! I want to say that this article is awesome, great written and come with almost all important infos. I’d like to see more posts like this .
I am really thankful to the owner of this site who has shared this great post at at this place.
In fact no matter if someone doesn’t understand then its up to other viewers that they will help, so here it happens.
I know this if off topic but I’m looking into starting my own blog and was wondering what all is required to get set up? I’m assuming having a blog like yours would cost a pretty penny? I’m not very internet savvy so I’m not 100% sure. Any tips or advice would be greatly appreciated. Kudos
This information is priceless. Where can I find out more?
Hey There. I found your blog the use of msn. This is an extremely well written article. I will be sure to bookmark it and come back to read more of your useful information. Thank you for the post. I will definitely comeback.
What i do not realize is if truth be told how you’re not really a lot more well-favored than you may be right now. You are so intelligent. You understand therefore significantly relating to this topic, produced me personally consider it from so many numerous angles. Its like men and women aren’t fascinated until it’s something to accomplish with Woman gaga! Your personal stuffs great. All the time deal with it up!
Spot on with this write-up, I truly think this site needs far more attention. I’ll probably be back again to read more, thanks for the information!
Wow, this article is nice, my sister is analyzing these things, thus I am going to tell her.
I think this is one of the such a lot important information for me. And i’m satisfied reading your article. However wanna remark on few general things, The site taste is perfect, the articles is in reality excellent : D. Good process, cheers
Wonderful beat ! I wish to apprentice at the same time as you amend your site, how can i subscribe for a blog web site? The account aided me a appropriate deal. I have been tiny bit familiar of this your broadcast provided brilliant transparent concept
I’ve been exploring for a little bit for any high-quality articles or blog posts in this kind of area . Exploring in Yahoo I finally stumbled upon this site. Reading this info So i’m satisfied to show that I have a very good uncanny feeling I came upon exactly what I needed. I such a lot definitely will make certain to don?t fail to remember this web site and give it a look on a constant basis.
Hey there! I’m at work browsing your blog from my new iphone 3gs! Just wanted to say I love reading your blog and look forward to all your posts! Keep up the fantastic work!
It’s nearly impossible to find knowledgeable people for this topic, but you sound like you know what you’re talking about! Thanks
Франшиза автомойки позволяет предпринимателям использовать уже известный на рынке бренд и проверенную бизнес-модель для создания прибыльного дела с минимальными рисками.
Hi there, yeah this piece of writing is actually nice and I have learned lot of things from it about blogging. thanks.
Your style is very unique compared to other people I have read stuff from. Thank you for posting when you have the opportunity, Guess I will just bookmark this site.
There is definately a lot to know about this topic. I like all the points you made.
Gear up for the most thrilling online gaming experience ever Lucky Cola
You can join in the webcam chat with the girls directly with your own cam. We offer you cam chat with sound. So you have your hands free and can whisper your fantasies into the blonde free live webcams with girls ear and hear the women moaning and smacking in front of the webcam.