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Ardoq Names Laurie Kelly Head Of Marketing In North America

 Ardoq, a SaaS company reinventing Enterprise Architecture for digital enterprise, has named Laurie Kelly its Head of Marketing in North America.

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In this role, Kelly will focus on articulating the enterprise architecture journey and showcasing the value Ardoq’s North American customers have realized from their use of the tool. She will also build out Ardoq’s North American marketing team, as the company plans to more than double its U.S. workforce in 2022 on the heels of 100% year-over-year growth in the U.S. market.

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“I am passionate about making enterprise architecture achievable and helping enterprise architects and their teams take the guesswork out of realizing business outcomes,” said Kelly. “Ardoq is uniquely positioned to help organizations realize the value of enterprise architecture—from application and governance to cost reduction and transformation prioritization—and I look forward to telling the Ardoq story and building our North American footprint.”

Kelly joins Ardoq from MEGA International, where she served as U.S. Marketing Director. She previously held various marketing and sales positions at PwC, where she led a billion-dollar practice as its marketing leader.

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