Mobile carrier now leverages Partnerize Partner Management Platform (PMP) for both its Sprint and Boost Mobile programs
Partnerize, the leading provider of partner marketing software for global brands, today announced that its engagement with Sprint has expanded beyond its initial Boost Mobile assignment to encompass all of the mobile carrier’s affiliate business. Partnerize was selected as the exclusive partner and affiliate program management solution for Sprint’s prepaid brand, Boost Mobile, in March. Swift technology integration and strong results for the Boost assignment led to the consolidation of all Sprint consumer affiliate programs on the Partnerize platform.
Under the terms of the expanded agreement, the Sprint digital marketing team now leverages the Partnerize Partner Management Platform to integrate, manage, and make payments to its performance marketing partners across its entire consumer telecom business. Since implementation, Sprint’s early results show an increase in online conversions by 513% compared to the same period in 2017 working with their previous solution.
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“Partnerize helped us exceed our initial web sales and ROI expectations for the Boost Mobile affiliate partner channel, and we are pleased to consolidate all of the Sprint affiliate business onto the Partnerize platform,” said Kristy LoSapio, Sprint Manager of Affiliate Marketing. “Their simple interface and dashboard provide rich, clean reporting and yield better insights than we’ve seen elsewhere. Expanding our use of the Partnerize platform allows for centralized, in-house program management as we evolve from the traditional network model. Better visibility of insights makes us more efficient and lets us have a bigger impact on the business.”
“We are thrilled about our expanded relationship with Sprint,” said Mal Cowley, Partnerize co-founder and CEO. “Sprint is a recognized leader in telecom and innovation. We are immensely proud that they have decided to expand usage of our tools and technology to drive digital growth and performance across their businesses.”
