Social Commerce Driving Awareness, Sales for Brands
Traackr’s 2022 Influencer Marketing Impact Report Reveals How Influencers, Content and Platforms Drive Consumer Purchase Behavior
When the pandemic…
DISQO Selected to Enhance Adelaide’s Attention Metric, Enabling Brands to More Accurately Measure…
Customer experience (CX) platform DISQO announced that its advertising measurement products, Brand Lift and Outcomes Lift, have been selected by…
Thousands of Kids Learn About Autism and Social Responsibility, Thanks To In-Game Ad Campaign from…
Istanbul Grand Airport teamed up with Anzu.io and Tooplay to launch an in-game ad campaign within Roblox to raise awareness for autism and social…
LG Ads Solutions Enables Data-driven Planning, Activation, Measurement and Advanced Analytics for…
Magnite, the world’s largest independent omnichannel sell-side advertising platform, announced a multi-year deal with LG Ads Solutions, the connected…
DHgate Forays Into Social Commerce, Unveils Brand New One-Stop SaaS Platform MyyShop to Make Social…
DHgate, the leading cross-border e-commerce marketplace in China, has announced the repositioning of MyyShop as a one-stop social commerce SaaS…
Social Listening vs Social Monitoring: What’s The Difference?
Social monitoring is the practice of companies looking at their social profiles on Twitter, Facebook, Instagram, etc.
Unfortunately, when companies…
DAS42 Awarded Snowflake Media Competency Badge for Accelerating Innovation in the Snowflake Media…
DAS42 announced that it has been awarded the Snowflake Media Competency badge for its data analytics solutions in the Snowflake Media Data Cloud. We…
Mediaocean Joins the TikTok Marketing Partner Program as a Badged Partner
New integration and solutions bring self-service ad creation, management, and optimization to TikTok
Mediaocean, the mission-critical platform for…
ADLINK Releases New AIoT SMARC module, a First Based on MediaTek SoC, featuring Genio 1200 with an…
ADLINK Technology Inc., a global leader in edge computing, announces the release of its very first SMARC module built with a MediaTek SoC. Utilizing…
Next-Generation Adobe Analytics Delivers Customer Insights From Streaming Media and the Metaverse
Adobe announced new services in Adobe Analytics, delivering a single workspace for brands to unify data and insights across all media types, now…