Native and Programmatic Advertising VIZIO Rolls Out Latest TV Ad Innovations During the Week of the IAB NewFronts AIT News Desk Jul 31, 2022 Premiered Innovative Suite of Advanced Advertising, Expanded Content Line-up and Enhanced Audience Engagement VIZIO brought together agency,…
Analytics Bow River Capital Completes Altvia Recapitalization AIT News Desk Jul 26, 2022 Bow River Capital Software Growth Equity team announced that is has completed a majority recapitalization of Altvia with Marlin Equity Partners, a…
Chatbots & Intelligent Assistants TCL Selects DSP Group’s SmartVoice For Seamless Integration with the Google Assistant AIT News Desk Jul 25, 2022 DSP Group, Inc., a global leader in wireless chipsets, announced that TCL has integrated DSP Group’s SmartVoice technology into the Alcatel 3T 10…
Machine Learning Waymark Launches Scalable Machine Learning Platform to Accelerate Video Creation for TV and OTT AIT News Desk Jul 21, 2022 Waymark makes high quality commercials accessible and easily scalable, allowing media companies and agencies to meet the needs of the changing…
Native and Programmatic Advertising Cadent Partners with Tunnl to Launch Audiences for Advanced TV Advertising AIT News Desk Jul 15, 2022 Tunnl's audiences, including political and issue advocacy segments, are now available in Cadent Aperture Platform across OTT/CTV, addressable TV, and…
Native and Programmatic Advertising MadHive and TransUnion Champion New Approach to Streaming TV Advertising, Bridging the Gap Between… AIT News Desk Jul 12, 2022 Partnership raises the bar for privacy-conscious identity and precise audience reach at scale, enriching MadHive’s proprietary CTV device graph with…
Native and Programmatic Advertising National CineMedia Expands Data Intelligence Platform, NCMx, with New Product Capabilities in… AIT News Desk Jul 8, 2022 National CineMedia (NCM), America’s largest movie network uniting brands with young, diverse movie audiences, announced the expansion of its NCMx data…
Technology Crackle Plus Expands Its CTV Ad Inventory With Amagi Ads Plus Fast Network of Content Partners AIT News Desk Jul 7, 2022 Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, announced a Connected TV (CTV) ad inventory agreement with…
Native and Programmatic Advertising NextPlay Technologies Agrees to Strategic Sale of Reinhart Digital TV (Zappware) and NextTrip to TGS… AIT News Desk Jun 29, 2022 NextPlay Technologies, Inc. a digital business ecosystem for digital advertisers, consumers, video gamers and travelers, announced it has agreed to…
Edge Computing Mobile TV Group Announces New MTVG Edge Live Production Solution AIT News Desk Jun 29, 2022 New Division of MTVG, led by Don McKinney, Launches with Major League Pickleball Mobile TV Group (MTVG), the live broadcast technology services…