Native and Programmatic Advertising Lotame’s Panorama ID for Data-Rich Addressability Unlocks New Opportunities for Google Ad Manager Sudipto Ghosh May 18, 2022 Panorama ID continues to yield proven success as a leading interoperable, connectivity solution for the global open web for 18000 publishers Leading…
Native and Programmatic Advertising Leading Spanish-Language Entertainment Company Estrella Media Partners with Google Ad Manager for… AIT News Desk May 4, 2021 Spanish-language media company selects Google Ad Manager as it continues to expand its presence in digital and streaming content distribution…
Mobile Aarki Supports First-Price Auction Alongside Second-Price Auction AIT News Desk Jan 10, 2020 Aarki, a leading AI-enabled mobile marketing platform, announces that it now supports first-price auctions alongside second-price auctions. While much…
Analytics Merkle Launches New Stream Media, Enabling Retailers to Grow Digital Ad Revenue AIT News Desk Jan 10, 2020 Customized Offering Improves Retailers’ Personalized Experiences for Shoppers Merkle, a leading technology-enabled, data-driven performance…
Hot Startups AdPushup Launches Header Bidding as a Service for Digital Publishers AIT News Desk Nov 29, 2019 The Solution Will Equip Publishers with the Technology, Ad Ops Support, and Premium Demand Needed to Run an Optimized Header Bidding Stack…