Marketing Analytics

Creativity, Analytics, and Purpose—these are three very important aspects of running a successful business. However, as per a report published…

Analytics in digital has turned the business of marketing on its head. Earlier, it was difficult for a marketer to tie a conversion directly to an…

Domo  provider of the Domo Business Cloud, announced that it has been named to the Constellation ShortList for Marketing Analytics Solutions for Q3…

Hi Michael, please tell us about your current role and the team / technology you handle at Mapp. I’m the Vice President of Product and Marketing at…

Everflow, a performance marketing analytics company based in Mountain View, CA, has selected Precog to help power its data integration service that…

Fractal, a global leader in artificial intelligence and analytics, powering decision-making in Fortune 500 companies, announced that Dave Botkin,…

SproutLoud is proud to announce a significant advancement in its Ad Hoc Marketing Analytics tool, giving brands unprecedented flexibility and control…

The alliance of Salesforce and Proof Analytics has transformed the calculation of marketing ROI, delivering exceptionally fast, scalable and agile…

AI Daily Roundup starts today! We are covering the top updates from around the world. The updates will feature state-of-the-art capabilities in …

Atlanta-based CallRail continues rapid pace of growth, extends call analytics leadership position with acquisition of call-tracking software company…