Ad Fraud

DoubleVerify (“DV”), a leading software platform for digital media measurement, data and analytics, announced an exclusive partnership with Yahoo!…

Kubient, the cloud advertising marketplace that enables advertisers and publishers to reach, monetize and connect their audiences efficiently and…

Impacting 1200+ iOS apps, with estimated 300M+ downloads/month, the supply chain attack originating from Chinese company Mintegral put millions of…

Have you ever seen a business-intelligence number that you just could not explain? Or no matter how hard you looked for an explanation, there just…

In the era of digital transformation, every company needs a CISO. In the ongoing war against ad threat attacks, there’s good news and bad news. The…

Brands continue to pour more and more billions of dollars into digital advertising campaigns – nearly all of which are visually designed and/or…

To enable brands and advertisers with targeted advertising opportunities, AccuWeather announced the launch of AccuWeatherIQ™. What happens to the…

Ad fraud continues to be a thorn in the side of digital advertisers, as bot traffic and fraudulent human activity falsely inflate ad statistics. Such…

The Golden Age of Advertising saw the shift from print to the earliest iterations of digital, amid the rise of broadcast and television, following…

Ad fraud is a plague on the industry, with some estimating that as much as 30% of advertising goes unseen by consumers or roughly 21,000 trillion ads.…