Native and Programmatic Advertising New Report Finds E-commerce Advertising Costs for Tracked Users Up 200 Percent Since iOS 14.5 AIT News Desk Sep 2, 2021 Study covering billions of ad bids reveals how e-commerce marketers can adapt to the rising price of CPA advertising E-commerce marketers need to…
Native and Programmatic Advertising Mediavine Champions Commitment to Diversity and Inclusion in Company Report AIT News Desk Jul 16, 2021 Creating Change Through Ad Tech Innovations, Hiring Statistics and New Initiatives Mediavine, the largest exclusive full-service ad…
Native and Programmatic Advertising Comscore Announces New Agreement With Lightbox OOH Video Network for Digital Out-of-Home Measurement AIT News Desk May 4, 2021 Comscore, a trusted partner for planning, transacting and evaluating media, announced an agreement with Lightbox OOH Video Network, a leading digital…
Native and Programmatic Advertising White Bullet Study Reveals That 20% of Ads on Pirate Websites Place Consumers at Risk AIT News Desk Mar 18, 2021 The cybersecurity and IP protection company also publishes a series of Malware definitions, to broaden understanding of this growing problem A…
Security Escalated Offers Advanced Warning: ‘Website Publishers Face Greater IVT Volume Amid Increased… AIT News Desk May 20, 2020 Escalated recently underscored the digital stresses and vulnerabilities that worldwide quarantines and stay-at-home orders are creating due to heavy…
Analytics Peer39 Analysis Finds Brands Avoiding News Content Miss Out on Billions of High-value,… AIT News Desk Feb 19, 2020 Brands Can Target Up to 32% of News Category With Assurances of Brand Safety Amid accelerated news cycles, consumers continue to increase their…