Browsing Tag

Ad verification

IAS Announces Audio Ad Verification Certified for Use on Pandora’s Platform

AIT News Desk Jul 11, 2022

Providing Transparency to Advertisers for their Audio Campaigns Integral Ad Science, a global leader in digital media quality, introduced its…

Native and Programmatic Advertising

iSPOT Integrates Data From 20 Million Smart TVs in Deal With LG Ads Solutions

AIT News Desk Dec 15, 2021

Real-Time Measurement Company Now Utilizes Data From 39 Million Smart TVs Across Seven TV Makers to Provide Granular Cross-Platform Metrics for TV Ads…

Native and Programmatic Advertising

AiThority Interview with Guy Books, VP Product at GeoEdge

Sudipto Ghosh Feb 1, 2021

Tell me about the AdWatch offering you just announced? In the fast-paced world of real-time programmatic advertising, when ads are sold and placed…

Native and Programmatic Advertising

Integral Ad Science Acquires Amino Payments

AIT News Desk Jan 14, 2021

Further invests in ad verification and transparency for programmatic buying with Total Visibility Integral Ad Science (IAS), the global leader…

Gaming

AdColony and Anzu.io Join Forces to Bring Blended In-game Ads to Ultra-Engaged APAC Region

AIT News Desk Nov 25, 2020

AdColony, the in-app advertising marketplace for brands, with a focus on gaming, has signed an exclusive partnership with global in-game advertising …

Gaming

Eek! Games Invites Anzu to House Party With New Partnership Announcement

AIT News Desk Sep 16, 2020

Anzu.io, the world-leading in-game advertising platform, announced that it has entered into a new partnership with Eek! Games, the developer of the…

Analytics

MRC Continues DoubleVerify Accreditation

AIT News Desk Jun 2, 2020

DoubleVerify, a leading software platform for digital media measurement, data and analytics, today announced that continued accreditation has been…