adtech

When I was asked to give my top predictions on the future of advertising in 2019, I hesitated. Everyone writes about trends this time of year—and I…

Recommendations are obviously not a new concept. We wanted to go beyond that and solve these deeper issues. IBM Watson Media's Video Recommendations…

Let’s not get way out ahead of ourselves. Yes, blockchain will solve many of digital marketing’s longstanding structural challenges. Far…

Increased investment in audience targeting and AI delivers smarter, personalized, and more effective customer engagement for clients Deloitte…

Recently, MediaLink Foundation, the first blockchain based platform which is aiming at omnimedia content verification and distribution, has…

S4M Is Planning to Reinforce Mobile Advertising Technology with a More Powerful System for Campaign Management and Cost Optimization Last month, S4M…