Adverity Announces Gen AI Integration in Latest Product Strategy
Global data technology innovator reveals AI additions to its product suite to enable easier, faster, and more precise data management at scale.…
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Adverity
Almost Half (42%) of CMOs Claim Data Hinders Creativity, According to New Report From Adverity
The CMO survey of small to midsized businesses (SMBs) also finds 49% agree manual reporting is putting people off wanting to work in…
Adverity Launches on Google Cloud Marketplace
Adverity, a leading data and analytics platform for marketing, sales and e-commerce teams, has launched on Google Cloud Marketplace. The Adverity…
Marketing Data Integration Solution from Adverity, Now an SAP Endorsed App, Available on SAP Store
Adverity, the leading data integration platform for marketing, sales, and e-commerce teams, announced that its Marketing Data Integration solution is…
‘Majority of Marketing Departments Rely on Outdated Data and Analytics Practices’ Says Report
Adverity research highlights a disconnect between how analytically advanced marketers think they are and how advanced they actually are
77% of…
A third Of CMOs Don’t Trust Their Marketing Data According To Adverity Research
Only 40% feel their audience building and targeting capability is strong
54% of C-suite respondents recognise manual data wrangling as a significant…
Adverity Secures $120 Million From SoftBank Vision Fund 2 as Demand for Marketing Analytics Booms
Latest investment reflects the growing global importance of marketing data analytics
Proceeds will be used to evolve Adverity’s predictive…
Adverity Launches Augmented Analytics
Adverity, a leading force in M, launched Augmented Analytics, an automated tool for marketers. Using artificial intelligence (AI) and machine…
Adverity appoints Wes Nichols as Non-Executive Director
Former CEO and Co-Founder of MarketShare joins Adverity to further accelerate growth
Adverity, a leading force in marketing data intelligence,…
Adverity Named Grid Leader in G2 Summer 2020 Report
Data intelligence platform now ranks in Marketing Analytics top ten
Adverity, a leading marketing data intelligence platform, has been recognized as…
