Native and Programmatic Advertising Programmatic Transparency Key to Growing CTV Revenue AIT News Desk Sep 28, 2022 The Majority of Global Brands Would Increase Media Spend with Publishers that Provide Content Object Signals PubMatic , an independent technology…
Native and Programmatic Advertising Industry-First Study on Converged TV Sheds Light on Need for New Currencies & Holistic… AIT News Desk Oct 14, 2021 TVSquared, the global leader in converged TV ad measurement and attribution, released a new report – “The State of Converged TV: A Look at Global…