Technology Mitel Appoints Eric Hanson as Chief Marketing Officer AIT News Desk Feb 16, 2024 Experienced technology executive will drive global marketing strategy to accelerate growth Mitel, a global leader in business communications,…
Machine Learning MediaGo Partners With Voluum to Optimize Campaign Delivery and Management for Advertisers PRNewswire Jan 11, 2024 The collaboration will centralize the management process, allowing Voluum users to leverage MediaGo's deep learning technology to optimize ad…
Technology Fubo and EDO Partner to Measure Connected TV Advertising Engagement and Outcomes Business Wire Dec 20, 2023 Fubo ad engagement outperforms industry averages across linear TV and streaming by 16% and by 29% on sports networks compared to live linear sports…
Native and Programmatic Advertising Adfenix to Rise Again as Realforce GlobeNewswire Mar 20, 2023 Used by thousands of estate agencies around the world, Adfenix has long been known for its high-performing social media advertising campaigns and…
Technology Enthusiastic Bitandex Launches As The First Social Media Platform For Cryptocurrencies GlobeNewswire Mar 6, 2023 Bitandex is a cutting-edge SocialFi Metaverse ecosystem that facilitates connections between cryptocurrency enthusiasts and improves trading…
Machine Learning Silverpush’s Cookieless AI Solutions: Saving 1000 Tons of CO2eq in Advertising Campaigns AIT News Desk Jan 19, 2023 Despite efforts by businesses and governments to address climate change, a significant gap remains between their commitments and actions. Silverpush,…
Technology Airbridge Joins Google’s App Attribution Partner Program AIT News Desk Jan 16, 2023 Airbridge, a unified measurement tool for mobile marketing, announced it has been officially recognized by Google as an App Attribution Partner. The…
Technology AWS Announces AWS Clean Rooms AIT News Desk Nov 30, 2022 New service helps customers create data clean rooms to collaborate with their business partners and generate new insights while protecting underlying…
Native and Programmatic Advertising Nickelytics, Serve Robotics, and The Ad Council Partner on Innovative Smokey Bear Out-of-Home… AIT News Desk Oct 7, 2022 Adtech mobility company Nickelytics launches next-generation OOH campaign together with autonomous delivery platform, Serve Robotics The…
Native and Programmatic Advertising FuboTV Reports Successful Results for Advertisers Adopting Unified ID 2.0 After Becoming First… AIT News Desk Oct 4, 2022 FuboTV , the leading sports-first live TV streaming platform, announced a significant improvement on advertising campaigns transacted using Unified ID…