Technology SCUBA Analytics Snags Industry Veteran Marc Ryan as Chief Product Officer PRNewswire Jan 11, 2024 SCUBA Analytics, a trailblazer in the field of high-frequency data collaboration decision intelligence, is thrilled to announce the appointment of …
Machine Learning Decoding Open-Web Programmatic Ads: Adtheorent & Advertiser Perceptions’ Latest Findings PRNewswire Dec 20, 2023 Research highlights affinity for privacy-forward targeting approaches, CTV and AI/ML-based technologies AdTheorent Holding Company, Inc., a…
Native and Programmatic Advertising Seedtag announces Marcelo Cataldi as new Director of Sales and Partnerships in Miami AIT News Desk Oct 11, 2022 Seedtag, the leader in contextual advertising in Europe and Latin America, has strengthened its leadership team by hiring Marcelo Cataldi as Director…
Native and Programmatic Advertising New Research Explores How DTC Ecommerce Brands Measure Performance and Optimize Ad Spend AIT News Desk Jul 27, 2022 Majority of marketers still rely on flawed attribution methods and struggle to connect advertising to business results Measured, the leading…
Native and Programmatic Advertising Advertising Industry Unites to Create New Standards in Streaming Viewability and Connected TV… AIT News Desk Jun 13, 2022 GroupM, WPP's media investment group, has partnered with media companies across the advertising industry to create new standards in streaming…
Automation Edgemesh Receives Verification from the Trustworthy Accountability Group (TAG) AIT News Desk Jun 1, 2022 Edgemesh, provider of the AI platform that delivers the fastest online web experience, announced the company has been verified by the Trustworthy…
Native and Programmatic Advertising Adams Outdoor Advertising Hires Jorg Cieslok as President and Chief Operating Officer AIT News Desk Apr 11, 2022 A Leader in the Out of Home Advertising Industry, Cieslok Brings Significant Industry Experience to Adams’ Executive Leadership Team Adams…
Blockchain HashCash to Design Blockchain Consortium for Global Digital Media Tech Brand AIT News Desk Mar 1, 2022 Global blockchain development company HashCash Consultants announces its collaboration with a global brand specializing in technology for digital…
Native and Programmatic Advertising New Study Shows 49% Of Marketers Say They Are Looking to Contextual Advertising to Replace Cookies AIT News Desk Feb 3, 2022 New research from GumGum and Brand Innovators underscores the need for more education on contextual advertising GumGum, a global media and…
Native and Programmatic Advertising Permission.io Appoints Google And Microsoft Veteran Vanessa Harris As Chief Product Officer AIT News Desk Nov 18, 2021 The Expansion of Permission.io's Leadership Team Comes Ahead of a Series of Product Developments To Further the Permission-Based Advertising Industry…