Native and Programmatic Advertising New Podcast Survey Reveals Lift Rates are up to 30X Higher than Other Digital Marketing Channels Sudipto Ghosh Sep 11, 2020 Analysis of 834 Million Podcast Impressions in the Last 36 Months Revealed that Podcast Lift Rates are up to 30X Higher than Other Channels Leading…
Native and Programmatic Advertising Tru Optik Launches Self-Service Data Marketplace to Power Connected TV, Streaming Audio and Gaming… AIT News Desk Aug 13, 2020 Leading CTV Data Marketplace Expands Cookie-less Audience Targeting across 80MM+ Connected U.S. Homes In the second quarter of 2020, nearly forty…
Analytics Purple Selects Veritone One as Audio Advertising Agency of Record AIT News Desk Jun 10, 2020 Veritone One was chosen for its audio advertising expertise and AI-powered performance analytics for radio, podcast and streaming advertising…
5G Technology AudioGO Ad Buying Platform Gaining Momentum with New Publisher and Marketing Partners AIT News Desk Jan 31, 2020 AdsWizz New Self-Serve Platform Makes Premium Audio Advertising Accessible to Smaller Buyers AudioGO, the new self-serve audio ad-buying service from…