Native and Programmatic Advertising Reach Adopts Liveramp’s Authenticated Traffic Solution To Power People-based Advertising AIT News Desk Aug 8, 2022 ATS will help Reach to enable people-based, privacy-first future and unlock new revenue streams LiveRamp, the leading data enablement platform,…
Cloud The Trade Desk and LiveRamp to Lead Industry Effort to Bring New Privacy-First Interoperable ID… AIT News Desk Mar 1, 2022 The Trade Desk and LiveRamp announced that they plan to collaborate with key European market leaders on the development and deployment of European…
Native and Programmatic Advertising LiveRamp Announces The Integration Of The Authenticated Traffic Solution (ATS) Into Amazon Publisher… AIT News Desk Jan 28, 2022 Tens of thousands of publishers using Amazon Publisher Services (APS) now have a more convenient way to connect authenticated inventory to advertiser…
Life Sciences DeepIntent Expands Healthcare Marketplace by Integrating Major Supply Sources AIT News Desk May 19, 2021 Partners With Magnite, Xandr, Pubmatic, and Triplelift; Offers Zero-Fee Trading for Direct Deals Delivering Higher Yields and Greater Operational…
IT and DevOps Preparing for a Cookieless Future, OpenWeb becomes First Conversation Platform to Integrate with… AIT News Desk May 3, 2021 The partnership aims to create greater publisher autonomy, activate registered audiences and harness first-party data OpenWeb, the premium …
Analytics TripleLift Partners With LiveRamp to Bring Enhanced Addressability to the Open Web AIT News Desk Jan 29, 2020 TripleLift is the First Native Exchange to Offer Programmatic People-Based Marketing on the Open Web TripleLift, the technology company that…
Video MediaMath and LiveRamp Announce Partnership; SOURCE by MediaMath to Integrate LiveRamp IdentityLink AIT News Desk Nov 8, 2019 Partnership is a Fast Follow to Launch of SOURCE by MediaMath that Commits to Drive Fully Accountable and Addressable Digital Media Supply Chain by…