BRAND SAFETY

Proprietary Natural Language Processing (NLP) approach outperforms accuracy of industry-standard solutions in assessment of user generated…

Global leader in partnership automation debuts unified, enhanced capabilities resulting from the acquisitions and integration of Pepperjam and…

Integral Ad Science (IAS), a global leader in digital ad verification, announced that the company has achieved global recertification from the…

Audience Store, the programmatic technology activation company, has been awarded the Trustworthy Accountability Group (TAG) Brand Safety Certified…

SVP of Brand Innovation at Bed, Bath and Beyond and former Target executive will serve as Zefr's latest board member. Zefr, the leading contextual…

Tell me about the AdWatch offering you just announced? In the fast-paced world of real-time programmatic advertising, when ads are sold and placed…

DV’s partnership will provide transparency into brand alignment with user-generated content on Twitter DoubleVerify (“DV”), a leading software…

Mediavine, the largest exclusive ad management company in the U.S., has expanded its contextual ad targeting with Magnite and PubMatic using GumGum’s…

Criteo S.A., the global technology company powering the world’s marketers with trusted and impactful advertising, announced an integration with Oracle…

New Data from The 614 Group Shows Record-Low IVT Rates in TAG Certified Channels; CTV Fraud Rate in TAG Channels at Just 0.6% The Trustworthy…