Technology My Code Acquires Veranda Entertainment to Bolster Connected TV Advertising Solutions for Hispanic… AIT News Desk Nov 1, 2022 The acquisition adds to My Code’s growing portfolio of owned and operated multicultural media properties and provides advertisers with seamless…
Native and Programmatic Advertising Uber Launches Dedicated Advertising Division To Serve The World’s Biggest Brands AIT News Desk Oct 19, 2022 Led by retail media veteran Dr. Mark Grether, a newly formed team working across the Uber enterprise is unveiling new Journey Ads solution Uber…
Native and Programmatic Advertising Emodo launches Adapt as a First-to-Market Innovation to Reimagine Native Advertising for Brands and… AIT News Desk Oct 17, 2022 Emodo revamps brand to focus on rich and memorable advertising experiences through its global ad exchange Emodo, the intelligent exchange creating…
Native and Programmatic Advertising Crisp and The Trade Desk to Provide Marketers with Store Availability Data to Optimize Media… AIT News Desk Oct 13, 2022 For the first time, brands will have inventory data from 40 retailers to activate digital media buying based on in-store availability Crisp, the…
Native and Programmatic Advertising APAC Social Media Ad Spend Jumps 7% Year-over-Year AIT News Desk Sep 15, 2022 Year-on-Year ad spend jumps 19% globally and 10% in Southeast Asia Airline and accommodation sectors see an increase in ad spend as…
Sales and Customer Support Cart.com Launches Unified Analytics, Connecting Data Across Every Shopper Touchpoint to Improve… AIT News Desk Jul 21, 2022 Solution Ties Marketing Performance to Inventory and Ad Spend to Increase ROI and Reduce Costs Cart.com, which enables retail brands to quickly…
Sales and Customer Support Ordergroove Announces New Visual Brand Identity Focused on Placing Relationships at the Center of… AIT News Desk Jul 21, 2022 The comprehensive rebrand addresses Ordergroove’s evolution and commerce trends to emphasize building long-term consumer relationships via…
Machine Learning Persado Unveils New Insights That Allows Brands to Understand Exactly Which Stories Individual… AIT News Desk Jul 21, 2022 Personal Narratives enable deeper consumer understanding, customer retention Persado, the Motivation AI platform that generates the language to…
Martech IZEA Teams With Vennly to Power Sponsored Audio Across Creator Economy AIT News Desk Jul 14, 2022 Solution Partner Allows Marketers to Work With Podcast, Audio Influencers Seamlessly IZEA Worldwide, Inc., the premier provider of influencer…
Martech Social Commerce Driving Awareness, Sales for Brands AIT News Desk Jun 29, 2022 Traackr’s 2022 Influencer Marketing Impact Report Reveals How Influencers, Content and Platforms Drive Consumer Purchase Behavior When the pandemic…