Permutive Study: Brands and Publishers Build Direct Relationships to Tackle Data Deprecation
New study by Permutive finds that almost half (48%) of brand leaders have developed five or more direct relationships with publishers to fuel…
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brands
Alter Agents New Study: Year-Long Trends Surrounding Consumer Fear and Anxiety Examined
"A company’s success isn’t just measured in dollars or stock price anymore: it’s measured by how that company builds its internal culture and acts…
New Study Shows Brands Overlook Human Touch in Drive for Resilience
Brands have embraced agile working practices in the drive for resilience, but are neglecting key contributory factors – including ‘Humanity’ – that…
SKYPAD Announces Expansion in Europe to Address Growing Demand for Retail SaaS Analytics
Sky I.T. Group, a global leader in retail SaaS analytics and insights solutions, announced its expansion into Europe – with a second headquarters…
Analyzing the Big Five Traits Your Brand Personality Needs to Be Reputable
Brand Personality has evolved into an interesting entity where companies communicate with their customers. Nowadays, we see brands embracing their…