Analytics Next-Generation Adobe Analytics Delivers Customer Insights From Streaming Media and the Metaverse AIT News Desk Jun 15, 2022 Adobe announced new services in Adobe Analytics, delivering a single workspace for brands to unify data and insights across all media types, now…
Security 90% of Companies Unprepared for CCPA Compliance, 95% Unprepared for GDPR AIT News Desk Apr 27, 2022 CYTRIO’s data privacy research shows CCPA non-compliance from Q4 2021 continues into Q1 2022 despite impending enforcements CYTRIO, a…
Big Data 3 Data Trends Expected to Impact Marketers in 2022 Bill Bruno Jan 14, 2022 Data trends continue to shape marketing and advertising campaigns. In the age of digital everything, information overload, and mobile device…
Security CYTRIO Simplifies CCPA Compliance with All-in-one Data Privacy Rights Management Solution AIT News Desk Nov 10, 2021 CYTRIO answers mid-market companies’ call for simple, cost-effective, and automated data privacy rights management to address CCPA, CPRA, and…
Security AI-Driven Technologies Increase the Efficiency of Passport Control With Smart ID Engine’s Installed… AIT News Desk Oct 29, 2021 Smart Engines' AI-driven software was equipped in passport e-gates Sapsan at Sheremetyevo International Airport SVO for contactless border control on…
Data Management Zeotap Launches Consent Orchestration To Simplify Data Compliance For Marketers AIT News Desk Sep 23, 2021 The new functionality on Zeotap's customer data platform allows marketers to unify, configure and automate consent and marketing preferences at scale…
Security AI Technology Startup Data Safeguard Tackles Data Privacy Compliance and Synthetic Fraud Threat AIT News Desk Aug 17, 2021 Data Safeguard, Inc. has officially launched to enable corporations in the financial, healthcare, retail and technology industries prevent financial…
Martech Reimagining First-Party Data Sharing in a Privacy-First World Brian Mullin Jul 30, 2021 By 2023, approximately two thirds of the world’s population will be protected by modern privacy regulations. Businesses that do not comply with this…
Martech If Data Is Currency, Consumers See Sampling as a Smart Spend Toby Evans Jul 24, 2021 Balancing data privacy and ad relevance is a challenge consumers and digital advertisers have been grappling with for years. Consumers are…
IT and DevOps Anthony Katsur Joins IAB Tech Lab As New CEO AIT News Desk Jul 18, 2021 Katsur will bring renewed energy to enhanced global standards and code development at a pivotal moment in digital marketing. IAB Tech Lab, the global…