Analytics Comscore Introduces Global Verified Contextual Private Marketplaces (PMPs) for Connected TV and… AIT News Desk Oct 26, 2020 Industry-leading contextual technology enables accurate brand safety and contextual categorization for Connected TV and video advertising Comscore, a…
Analytics Comscore Uncovers Significant Rise in Digital Consumer Spending in State of Retail Report AIT News Desk Oct 21, 2020 New report uncovers shifting consumer retail trends emerging from COVID-19 pandemic The COVID-19 pandemic has significantly changed consumer…
Analytics Comscore Television Currency Continues to Expand with Agencies AIT News Desk Oct 8, 2020 Comscore gains momentum as advertising agencies increasingly embrace advanced audiences Over 70% of Comscore's independent agency clients now use…
News Daily AI Roundup: The 5 Coolest Things On Earth Today AIT Staff Writer Oct 7, 2020 AI Daily Roundup starts today! We are covering the top updates from around the world. The updates will feature state-of-the-art capabilities in …
Analytics Comscore Launches New Advanced Streaming Behavior Segments AIT News Desk Oct 6, 2020 Comscore, a trusted partner for planning, transacting and evaluating media across platforms, and Tru Optik, the identity resolution leader across…
News Daily AI Roundup: The 5 Coolest Things On Earth Today AIT Staff Writer Oct 6, 2020 AI Daily Roundup starts today! We are covering the top updates from around the world. The updates will feature state-of-the-art capabilities in …
Analytics Comscore Announces New Partnership With News Break for Digital Audience Measurement AIT News Desk Oct 5, 2020 Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, announced a new long-term agreement to provide News…
News Daily AI Roundup: The 5 Coolest Things On Earth Today AIT Staff Writer Oct 2, 2020 AI Daily Roundup starts today! We are covering the top updates from around the world. The updates will feature state-of-the-art capabilities in …
Analytics Comscore and LiveRamp Unveil Next Generation of Outcome-Based Measurement With Launch of Enhanced… AIT News Desk Oct 1, 2020 Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, and LiveRamp, the leading data connectivity platform,…
Native and Programmatic Advertising Mediavine Introduces Grow.me, a Publisher-Led First-Party Data Solution Integrating with LiveRamp’s… AIT News Desk Oct 1, 2020 Mediavine, the largest exclusive ad management company in the United States and a Comscore top five lifestyle property with 130 million unique monthly…