Connected TV

Major brands that sell through local small-to-medium businesses know they need to be findable in the digital spaces that their customers frequent.…

Arc XP announced the release of its newest Video Center product, Virtual Channels, a powerful solution that allows customers to easily use their…

Today’s consumer insights article features latest OTT versus Pay TV subscription trends in the US. The cord-cutting trends has picked pace in 2021,…

Deal Enables Accurate Brand Safety and Contextual Categorization for Podcasts and Audio Content Comscore, a trusted partner for planning,…

In recent years the Connected TV streaming industry has exploded, with 62% of U.S. adults subscribing to at least one service. Many providers in the…

Redbox, America's destination for affordable new–release movies and entertainment, has partnered with Wurl, the leading provider of streaming video…

In the last couple of decades, digital media has seen a massive revolution. The rise of connected TV (CTV) is one of the advancements witnessed in…

Definitive 2021 List Showcases Top Agencies and Strategic Partners Centro, a global provider of enterprise automation technology, announced…

Artificial Intelligence (AI) has been creating quite a stir across all industries, including the Connected TV (CTV) realm. In fact, it has already…

When it comes to advertising, it’s no secret that relevancy drives results. Hyper-localization is a key component of relevant brand experiences and…