Cloud Real Time Live Orchestration of Events on TV and OTT Becomes Seamless with Amagi LIVE AIT News Desk Sep 12, 2022 Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV, announced the launch of the latest version of its live…
Native and Programmatic Advertising Differentiated Content in OTT Drives Higher Engagement Levels Compared to Social Media Sudipto Ghosh Sep 12, 2022 Internet users are consuming a wide variety of differentiated content on multiple platforms. Video sharing and marketing platforms like YouTube,…
Cloud Workflow Efficiencies Take Center Stage in the New and Refreshed Amagi CLOUDPORT AIT News Desk Sep 9, 2022 Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, announced the upgraded version of its broadcast-grade channel…
SaaS The New and Improved Amagi THUNDERSTORM Delivers Highest Render Rates in the Industry AIT News Desk Sep 1, 2022 Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, announced the latest version of its flagship ad insertion…
Native and Programmatic Advertising Omneky Expands Digital Advertising Capabilities AIT News Desk Aug 24, 2022 Omneky, an AI-driven ad tech company, announced that it has expanded the platform's digital advertising offerings to include LinkedIn, Reddit,…
Native and Programmatic Advertising Havas Media Group North America Partners with PubMatic to Increase Advertiser Return on Ad Spend AIT News Desk Aug 18, 2022 Partnership Drives Value for Brands and Publishers Through Sell-Side Data Activation PubMatic, an independent technology company delivering digital…
Native and Programmatic Advertising Targeting Live Sports With CTV Is an Inroad to Reaching Local Audiences Alex Finkel Aug 18, 2022
Native and Programmatic Advertising Vidaa Announces Partnership With Amagi To Power Its Global Fast Service Expansion AIT News Desk Aug 17, 2022 The partnership has helped VIDAA TV grow its content offering with leading free ad-supported streaming TV channels Amagi, a global leader in…
Native and Programmatic Advertising Tremor International Enters into an Agreement to Acquire Amobee, Significantly Increasing its Global… AIT News Desk Jul 26, 2022 Tremor International Ltd, a global leader in Video, Data, and Connected TV (“CTV”) advertising offering an end-to-end technology platform that enables…
Native and Programmatic Advertising Nielsen Launches Four-Screen Ad Deduplication, Its Methodology Which Will be Used for YouTube AIT News Desk Jul 22, 2022 In a landmark move that will allow media buyers to compare YouTube reach to linear TV, Nielsen is expanding its cross-platform measurement of YouTube…