Analytics Next-Generation Adobe Analytics Delivers Customer Insights From Streaming Media and the Metaverse AIT News Desk Jun 15, 2022 Adobe announced new services in Adobe Analytics, delivering a single workspace for brands to unify data and insights across all media types, now…
Customer Experience Impact.com Releases the Partnership Economy, a New Book That Guides Businesses to Success in a… AIT News Desk Feb 24, 2022 Authored by CEO David A. Yovanno, The Partnership Economy details how businesses can find new audiences, grow revenue, and deliver exceptional…
Martech Pandemic Effects: The ‘New New Normal’ Changing Consumer Behaviors Tony Marlow Oct 15, 2021 As the far-reaching effects of 2020 and 2021 continue to drive a digital-first lifestyle, they also have a far-reaching impact on the ways people…
Analytics Numerator Launches COVID Buyer Habit Index Quantifying Stickiness of New Consumer Behaviors AIT News Desk Mar 26, 2021 Hair & Nail Color, Vitamins, Fresh Seafood, Wine and Baking Ingredients Most Habit Forming Numerator, a data and tech company serving the…
Analytics Vericast Shares New Consumer Findings – Interest in Brand Discovery, Small Business AIT News Desk Feb 11, 2021 Survey Highlights Permanent Shifts in Consumer Behavior Vericast announces proprietary survey findings from its Valassis line of business related…
Hot Startups New Study: Twice as Many People Plan to Watch the Super Bowl Alone This Year AIT News Desk Feb 2, 2021 Oracle study examines the changing consumer behaviors and expectations ahead of Super Bowl LV How people plan to watch and celebrate Super Bowl LV…
News New Consumer Behaviors Will Shift US $3 Trillion in Economic Value, Accenture Report Finds AIT News Desk Nov 23, 2020 New risks and opportunities are emerging across industries as people avoid public spaces, fly less, and spend differently as a result of COVID-19…
News Frost & Sullivan Intelligent Mobility Summit 2020 to Spotlight Industry’s… AIT News Desk Nov 7, 2020 COVID-19 has affected the four cornerstones of connectivity, shared, electric and autonomous (C.A.S.E.) in the mobility industry, even as it continues…
Gaming Gravy Analytics Launches FanVue to Enable Sports Franchises and Sponsors to Optimize Revenue AIT News Desk Oct 15, 2020 Data dashboard arms marketers with insights into real-world behavior of loyal sports fans on Game Day and beyond Against a backdrop of empty sports…
Security Comscore Uncovers the Impact of COVID-19 on Small Business Credit Card Applications AIT News Desk Sep 17, 2020 Year-over-year small business credit card application volume shrunk 41% in Q2 2020, but increased search activity signals renewed hope for the second…