Technology WPP Launches the Creative Capital Index to Measure the Value of Creativity AIT News Desk Oct 18, 2023 The new Index from WPP, designed by BAV, demonstrates that brands that invest in Creative Capital can provide more than 2x the average shareholder…
Machine Learning Playground xyz Branch Into Neuroscience, Hire Dr. Shannon Bosshard AIT News Desk Nov 7, 2022 Appointment of new Lead Scientist will support ad tech vendor’s push into attention-based marketing science arena Attention-based ad tech vendor,…
Customer Experience MSQ Launches Superior Emotional Capital to Help Brands Build Closer Customer Relationships in 2022 AIT News Desk Feb 1, 2022 MSQ, the fastest growing global independent marcomms and technology group, urges brands to throw out logic in favour of emotion in 2022 MSQ launches…
Mobility Spinny Outlook 2022 – Continue to Make Used Car Buying and Selling a Simple Experience… AIT News Desk Jan 26, 2022 With a significant organic growth trajectory driven by customer recommendation in 2021, the company aims continue growth with car ownership services…
Optimization South West Businesses Given Superb Growth Opportunity AIT News Desk Dec 12, 2020 With new offices in Devon, Superb is now focusing on delivering digital marketing and e-commerce solutions to forward-thinking retailers across the …
Blockchain Measure Protocol Releases White Paper on Market Research Data Quality AIT News Desk Sep 3, 2020 New Study Examines the Impact of Data Sovereignty, Privacy-By-Design and Fair Rewards on Consumer Behaviour and Data Measure Protocol, the ethical…