Martech If Data Is Currency, Consumers See Sampling as a Smart Spend Toby Evans Jul 24, 2021 Balancing data privacy and ad relevance is a challenge consumers and digital advertisers have been grappling with for years. Consumers are…
Data Management Claritas Consumer Data Now Available on Narrative’s Data Streaming Platform AIT News Desk Jul 8, 2021 Marketers Gain Quick and Easy Access to Claritas' Privacy Safe Consumer Data, Saving Time and Money While Eliminating Data Transaction Inefficiencies…
Data Management Killi Allows Consumers To Reclaim Facebook Data AIT News Desk Jul 1, 2021 Killi enables consumers to determine if they were part of the 533m Facebook data breach in April and place this data back under their control Killi…
Education and Research Silversurfers.com Selects 3radical to Drive Traffic to Their Online Lifestyle Community AIT News Desk Jun 23, 2021 3radical, the leader in consumer data acquisition and audience engagement solutions, announces it has been selected by Silversurfers to provide an…
Data Management Data Fatigue: Individuals Are Weary Of Organizations Using Their Data Owen Hanks Jun 23, 2021 Data fatigue is real. Generally, the phrase has been used to illustrate the overwhelming amount of data that is coming into (for example) marketing…
Analytics Data Axle Brings Real-Time US Business and Consumer Data to the RapidAPI Marketplace AIT News Desk May 11, 2021 The integration arms B2B and B2C product and app developers with high-quality, comprehensive business and consumer data, ensuring efficiency and speed…
Analytics Numerator Announces 1 Million Household Measurement Panel and Expands Omnichannel Data AIT News Desk Apr 15, 2021 200k+ Household Insights Panel, 72-hour Purchase-to-Publish and More Launching Numerator, a data and technology company serving the market research…
Energy management Parks Associates: Incentives, Discounts, and Interest in Energy Conservation are Triggering Smart… AIT News Desk Mar 24, 2021 New research highlights 61% of smart thermostat owners acquired their device less than two years ago New research from Parks Associates finds 23%…
Hot Startups Wowcher Partners With Branch to Power Mobile Growth and Optimize the User Experience AIT News Desk Mar 13, 2021 Branch Recently Announced the Signing of a Formal Two-Year Relationship With Wowcher. Branch, the leading cross-platform solution for deep linking…
Security Novel Approaches are Required to Satisfy Demand for Comprehensive Cybersecurity AIT News Desk Dec 30, 2020 Nowadays, an extensive layer of cybersafety is often required for business infrastructure or government agencies in order to protect sensitive…