Consumer data

Fraym, a geospatial data company that uses machine learning to produce local-level consumer data for emerging markets has launched a comprehensive…

Transformation veteran will restructure and unify company’s data strategy and products Infogroup, a leading provider of data and data-driven…

Best Insurance Companies of 2020 Rankings for Car, Homeowners, and Renters insurance based on Consumer Value Score Clearsurance, the independent…

This fall, Instagram announced the platform is testing hiding “like” counts in the US after similar tests in countries including Australia, Japan,…

Consumers are starting to understand the value of their digital data, and it’s time for brands to step up and be the good guys of privacy and data…

Today, Comperemedia announced three omnichannel trends set to impact the marketing landscape in 2020 and beyond, backed by comprehensive market and…

For digital advertisers, transparency is critical. Marketers are increasingly seeking greater confidence and clarity across a convoluted media supply…

In 2018, consumer data breach incidents in the US cost companies $654 billion. Cyberattacks continue to target US companies, siphoning off close to…

Consumer data is ubiquitous in advertising today; its role made only more vital by the digital landscape. The more we know about our potential…