Browsing Tag

consumer marketing

AI-Augmented Workflows: The Future of Creativity and Efficiency in Advertising

AiThority.com Guest Author Mar 13, 2024

The advertising industry is in the process of a complete transformation with new technology available in the traditional creative process. From data…

Technology

Valpak Highlights Major Innovations in Data-Driven, Omnichannel Marketing for Local and National…

AIT News Desk Dec 8, 2022

Valpak, the leader in American household data, direct marketing and omnichannel media solutions, outlined key aspects of its ongoing transformation as…

Martech

PF Flyers Hires Lisa Lewis as Chief Marketing Officer

AIT News Desk May 4, 2022

PF Flyers, the classic American sneaker brand, announces that Lisa Lewis has joined the company as Chief Marketing Officer (CMO). Lewis will be…

Machine Learning

Allergan Aesthetics Enhances Consumer Rewards Program Using Machine Learning to Deliver…

AIT News Desk Mar 3, 2022

THE NEW ALLĒ FLASH PILOT RETURNED A 44% REDEMPTION RATE Allergan Aesthetics, an AbbVie company announced an intelligent, new and industry-first…

Customer Experience

Building A Direct-To-Consumer Strategy Mapp & VTEX Launch An Interactive Guide For Successful…

AIT News Desk Nov 23, 2021

The international provider of insight-led customer experiences, Mapp, and the world's fastest-growing commerce platform, VTEX, are launching the…

Technology

DoorDash Announces Campaign With Chantel Jeffries And Chili’s To Reinvent The Dinner Party

AIT News Desk May 14, 2020

DoorDash, the nation's leading on-demand local logistics platform, announced that on Thursday, May 14th, they are reintroducing the original concept…

Mobile

SITO Mobile Appoints Scott L. Kauffman as Interim Chief Executive Officer

AIT News Desk Jan 24, 2020

SITO Mobile, Ltd. announced the appointment of Scott L. Kauffman as the Company's new Interim Chief Executive Officer. Mr. Kauffman brings to SITO…