Automation Consumer Brand Group 100.co Doubles Down on Predictive Intelligence with Acquisition of Cherry Pick… AIT News Desk May 5, 2021 Acquisition Reinforces 100.co Mission to Disrupt Consumer Packaged Goods Sector with Data-Powered, Purpose-Driven Brands 100.co, the Artificial…
Cloud Crisp Joins Snowflake Data Marketplace to Integrate Live Retail Data with Cloud Infrastructure AIT News Desk Apr 22, 2021 New connector can help CPG brands view near real-time sales and inventory in Snowflake’s Data Cloud, breaking down data silos and preventing food…
Native and Programmatic Advertising Convenience, Preparation and the Outdoors: A Tale of Three Different Months of March for Consumer… AIT News Desk Apr 21, 2021 Outdoor Products Are a Growing Priority in March 2021, A Sharp Change From Pandemic Preparation One Year Earlier, and a Departure From Convenience…
Hot Startups American Food and Grocery Shopping Patterns Have Changed One Year Into the COVID Pandemic According… AIT News Desk Mar 17, 2021 14% increase in American household grocery spending since the start of the pandemic 32% of consumers don’t plan to go back to pre-pandemic…
Analytics NielsenIQ Connect Partner Network Expands Globally into Asia and Europe, Strengthening the Largest… AIT News Desk Feb 10, 2021 The NielsenIQ Connect Partner Network (CPN) has expanded its business globally into Asia and Europe, broadening the reach and influence of the network…
Analytics IBM Joins Forces With Nielsen Global Consumer Business to Expand Data Targeting Offerings for… AIT News Desk Sep 14, 2020 AI-Enabled Targeting Solution Combines Weather Intelligence, Location and Point-of-Sale Data to Create Actionable Insights for Marketers IBM …
Analytics Acosta Expands Executive Leadership Team to Accelerate Growth AIT News Desk Jul 29, 2020 Brian Wynne appointed Chief Executive Officer, Acosta.; Darian Pickett named CEO of North American Sales Agency Acosta, a full-service sales and…
Martech Kenshoo and Profitero Announce Data Partnership to Bridge Retail Intelligence and Ecommerce… AIT News Desk Jun 20, 2020 New partnership solves business challenges created by recent pandemic-accelerated ecommerce growth Kenshoo, a global leader in marketing…
Analytics Nielsen Global Connect Appoints Chief Financial Officer AIT News Desk Jun 5, 2020 Seasoned Financial Executive Chandler Bigelow Joins Nielsen Global Connect Today, global measurement and data analytics company Nielsen announced…
Big Data Merkle RMG Appoints Phil Yamamoto as President AIT News Desk Jun 1, 2020 Yamamoto’s Hire Follows Former President Bill Sayre’s Promotion to CEO, Merkle RMG Merkle, a leading technology-enabled, data-driven performance…